Sales Strategy and Training Increases Conversations and Conversions

Introduction:

The client manufactures a revolutionary aquarium monitoring device. They recognized the need to focus on developing a clear approach for their sales team so they could help potential clients truly understand and benefit from the device, improve their own sales and develop a marketing point of difference.

What We Did:

  • worked closely with the Managing Director and sales team
  • helped deliver a clear sales strategy and plan
  • supported individual sales team members with real life conversations and confidence
  • established a “client centric” approach to marketing

Results:

Using WLP’s expertise to support the sales and marketing teams, the client has increased its sales conversations and conversions, increasing their growth in the market.