Introduction:
The client manufactures a revolutionary aquarium monitoring device. They recognized the need to focus on developing a clear approach for their sales team so they could help potential clients truly understand and benefit from the device, improve their own sales and develop a marketing point of difference.
What We Did:
- worked closely with the Managing Director and sales team
- helped deliver a clear sales strategy and plan
- supported individual sales team members with real life conversations and confidence
- established a “client centric” approach to marketing
Results:
Using WLP’s expertise to support the sales and marketing teams, the client has increased its sales conversations and conversions, increasing their growth in the market.