Selling

Selling both B2C and B2B

Taking the Fear and the Fair out of Negotiation

on “I could have got more”…. Ever had the feeling you’ve missed out when making a deal? Or wonder why you just couldn’t get the deal done? Or maybe you just hate negotiating! Without a structured approach, your business risks struggling to secure favourable terms, managing resources efficiently, leaving value on the table, or missing variables Read More...

Cross-Selling Effectively

on Cross-selling identifies services or products that satisfy additional, complementary needs which are unfulfilled by the original purchase.  For example, staff training could be cross-sold to a customer purchasing a software package – indeed some might say this is essential. Often, cross-selling points customers to something they may have purchased anyway, however presenting the product/offer at Read More...

Networking with a Purpose – 5 Useful Tips

on Networking is an important tool for business people.  Its benefits are undeniable.  Successfully networking on a regular basis means you are constantly learning, establishing mutually beneficial relationships, improving your interpersonal/communication skills and more. However, a lot of people start with the wrong idea about networking.  It’s not a case of turn up at a random Read More...